If you been to hip-hop sites as of late, you’ve probably seen an ad called “Chedda Gets Cheddar.” While there are other blogs that have exposed this guy, I’m going to call out this “Chedda” and show you once and for all that he’s a fake.
First off, let’s look at this ad.
If you visit a black or hip-hop related site, you’ll see an ad that targets you. Click on it and it will take you to Chedda’s “blog,” which I will not directly link to. Just google “Chedda’s Blog” and you’ll find it. Chedda claims that all you have to do to get money from the government is buy his kits and by using the kits, you’ll get government cheese that you can use as you please.
He explains how he “started to do some research and found out that a ton of government money is given to ‘minorities’ each year.” He also has a backstory:
“So over the past couple of years, I ended up running up a ton of debt (partying, girls, clothes, ya know) and didn’t have a good job to pay this off. On top of that, I had my rent and car payment to worry about. I was working at Foot Locker making like $10 bucks an hour, so I needed to find a way to get some money.”
Basically, he’s telling you that he’s irresponsible, yet he’s living life to the fullest and now wants the government to pay for his errors so he can start a “clothing line” and keep his woman “pretty happy.” Sound too good to be true?
It is… and I’m going to tell you about “Chedda’s Real Plan.”
The Truth About Government Grants
On Chedda’s “blog” (why am I using quotes? You’ll find out later), he says:
“I started to do some research and found out that a ton of government money is given to ‘minorities’ each year. The money can be pretty much used for whatever you want as long as you fill out all the info they need (your name and address, what you want to use the money for, any school you been to (I only finished high school)). I told them I wanted to start my own clothing line and needed to pay off my debts first and that was it. After a few weeks, I got my first check and since then it’s been steady chedda for Chedda.”
Is there any truth to this? Yes, but it’s not as simple as filling out paperwork. There’s a lot more involved than just filling out paperwork. While the kits on his site will show you how to get the paperwork done, there are government sites that will show you how to properly do it. He claims to have done his homework. However, it only took me 30 minutes to find this information myself. Here are the two sites:
Grants.gov came up under “government grants” when I typed it into Google. All you have to do is use a little common sense. Now, do you need a “kit” to help you get money? According to grants.gov, it’s all pretty simple:
GOVERNMENT GRANT APPLICATIONS AND INFORMATION IS FREE
“Be cautious of offers that ask for your personal information (especially financial) when requesting a fee to access grant information. You can always access free information about government grants and other benefits at Grants.gov and Govbenefits.gov.”
So in other words, you don’t need any special kits, especially when you have the same chances as everyone else who purchased these “free kits” that “Chedda” used.
However, is the money free? Yes, but…
GOVERNMENT GRANTS ARE AWARDED FOR EXPLICIT OPPORTUNITIES
“Government Grants are typically awarded to states, cities, educational institutions, nonprofits and other organizations to fund research and other projects.”
This means you have to have something in place ALREADY to get a grant. But let’s go down to Chedda’s level for a moment. He’s a small business man, so he could not get a “government grant,” but he could apply for benefits from the government. Are there small business grants? Yes. But…
How do I get a small business grant?
“At this time, Congress has not set aside any monies for grants to start and/or expand a small business. The U.S. Government does have grants that meet other purposes not related to business needs. The following website contains some of those resources: http://www.sba.gov/financing/basics/grants.html. SBA does however provide a loan guaranty program for loans made by your local lender. The SBA guarantees loans that the lender could not normally approve. For information on this program and ALL of SBA’s financial assistance, please go to http://www.sba.gov/financing/sbaloan/7a.html.”
That quote was taken from here.
Now that I have exposed Chedda’s explanation out of the water, let’s take a closer look at Chedda’s “blog.”
The Truth Behind Chedda’s “Blog”
Chedda’s Blog is not a real “blog.” It’s just a plain landing page to deceive your eyes. However, I’m going to use this page and show you a few things.
I’m not going to tell you about the advanced things behind this site to prove that it’s not a real blog. However, I’m going to use one element. The element that COUNTS–the date:
The blog was published on “October 7, 2008.”Let’s all agree that if you published something on this date, it means he’s been blogging for a while. So, he’s been hustling in this game for a minute, right? Smoke and mirrors. This blog is only “dated” October 7, 2008. The “blog” is actually a more recent date.
All domain names have a date of register. This blog for example is ThoughtRemixer.com. I registered this domain name on July 17, 2008. However, looking at my blog, I have entries way before that date. That’s because this blog used to be under Life-Remixed.com and I clearly stated that in the past. My domain name is young, but the content is old and I am not trying to deceive you. Why is this information important?
Keep in mind that Chedda’s only blog entry was published on October 7, 2008. He purchased his domain name on December 16, 2008. And here’s the proof.
So, what does “Chedda” have to gain from all this?
Chedda’s Real Plan
It’s starting to become more and more clear that Chedda is nothing more than a fake. So, let’s remove the smoke and mirrors and show you the real deal. And it has to do with the links. That is “Chedda’s Real Hustle.”
Let me show you how this hustle works… with a video.
This video will explain the hustle.
Conclusion
So, now that I exposed this ordeal, you may ask yourself this one question: Why am I snitching on this guy? Simple…
… because I used to get ripped off.
I have worked for a lot of home businesses, only to get ripped off in the end. None of the projects that I was involved with were targeted at a hip-hop audience. Chances are, the person who put up Chedda’s blog is probably not even the real Chedda. Hell, he’s probably not even black! I can’t tell you who the real person is because they got privacy controls up and running. He’s just a marketer, targeting people who are desperate at this time. And honestly, he’s not doing a good job at it.
So, if you ever run into this type of ad in the future, just stick to the old, yet true cliché saying: If it’s too good to be true, then it probably is.
If you would like me to look into other opportunities and break it down for you, feel free to contact me. Feel free to link back to this post if you like. Let’s expose dishonest marketers and support the real deals!
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sonnie_inkstar on December 28, 2008
GOOD BLOG HOMIE!!!!
GeekyChic on December 29, 2008
Definitely a good post. I saw the ad on Bossip and immediately thought "scam," but not everybody is that savvy. (Especially when times are hard and all you can think about is your car note and rent, etc.)
I think the worst part is that the people behind it most likely aren't "of color" at all — and they're just trying to get over on the less educated (as usual). Be interesting to see if any other bloggers pick up on this.
Cameron on December 29, 2008
i thought about writing about this but i wouldnt have gone as in depth as this
pass the link to everyone you know, they might need it
nukirk on December 29, 2008
This is the value that I offer to people. I go in depth because I believe in education.
Thanks for the feedback! Spread it around or blog about it. So far, I seem to be the only one who actually went this deep.
nukirk on December 29, 2008
That's the idea.
This (as well as future posts) is mostly for people who "don't get the web". The less educated will benefit from this work. Hopefully, the better educated will help out!
nukirk on December 29, 2008
Yeah, this is true. The average user won't see it, however.
Hopefully, not a lot of hip-hoppers gotten ripped off.
Fail on December 29, 2008
I mean, lets all be real about this, if your stupid enough to click that shit thinking its real when the nigga name is "Chedda" then you deserve it, nah I'm joking, but still…thats pretty fucked up to try and fool someone like that, but then again…its smart
- Fail
Rahsheen Porter on December 29, 2008
That's real grimy, right there. Thanks for the heads up. Not that I would ever click an ad anyway. "Chedda"? Come on…really?
Fabian on December 29, 2008
right!!anyone who knows just a taste about the internet ,timestamps and things of that nature can spot the nonsense.GOOD POST
chedda gets chesse on December 30, 2008
LOL u r right chedda sounds like a monkey
Michael Pickett on January 1, 2009
Hey…I'm very proud of you,especially after you said that you got ripped off.People like this should not be allowed on the internet.I live in Missouri and we just became the first state to prosicute after a woman bullied a 13 y/o girl to commit suicide.This has to be some form of internet fraud and if anyone out there who saw this and paid for it,especially with a credit card he probably has your information.Please take my advice contact especially people who live in New York contact your state Attorney General have him/her conduct an inquiry either by phone,letter, or petition,you will get results.What he don't know is that what he is doing is committing a federal offense and he will get caught up;and a judge will make him pay back the money that people who used their credit card whether or not he had anything to do with that then he has to go to prison for five years and pay a $250,000 fine.It's like robbing a bank and getting caught. GREAT JOB MS.MARIA ! EVER THOUGHT BEING A CONSUMER REPORTER?
Michael Pickett on January 1, 2009
MS.TUCKER….I'M SORRY ABOUT THE NAME MISPRINT FORGIVE ME! AGAIN GREAT JOB!!!!
Nukirk on December 31, 2008
Who’s Ms. Tucker? I’m Nukirk, not Tucker. ???
But thanks for your comments!
Rasha Entertainment » Internet Scammer Stalk Resemblence To Lil Wayne on January 2, 2009
[...] incredibly offensive ad has sparked a whirlwind of controversy on several blogs Leave Chedda Alone, Chedda Bling Exposed, Word On The Streets [...]
Kenya on January 2, 2009
This is really no different that those late night infomercials talking about getting grant money, Optionetics or whatever. A scam is a scam. Folks need to do some research before handing over any money or personal information. Nukirk said “Hell, he’s probably not even black!” We don’t even know if this person is in the United States and if they’re not there’s almost no recourse after you’ve been scammed as many countries don’t cooperate with our law enforcement or even have similar laws. Whoever created this site probably pulled the picture of dude off of MySpace or somewhere and used it here. This kind of stuff happens all the time, people are waiting to scam you no matter where you are on the internet whether it’s social media or dating sites. They’re probably now targeting the hip hop audience as that’s been a largely untapped market for these kinds of scams.
eighty on January 4, 2009
i've seen this ad on non-black websites as well
Destinee on January 6, 2009
Definitely deserves a RE-POST!
Nukirk Digi.tal on January 6, 2009
Well, thanks for the love. But what do you mean by "re-post"? Where will you be reposting it to?
Nukirk Digi.tal on January 6, 2009
Well, sadly, this kinda marketing and the popularity might encourage markets to try this route well into 2009. I hope by exposing this people will try to become a bit more educated.
I also hope the guy on the picture sues if they are using his picture without his permission.
Case7 on January 6, 2009
I was wondering about this Cheddar bullsh*t I almost tried it until it asked for banking information… I knew to stop right there and do a lil research and find out if this was real or not… thanks for letting me know that there are ways to find out the same information and helping me from falling into a scam… cause I would have be looking for Chedda like Bin Laden if he would have robbed me
Destinee on January 6, 2009
Excellent blog! Love it!
eddie royal on January 9, 2009
ive been seeing this ad all over. from forums to myspace to facebook.
what about this one?
http://freegovermentchedda.com
chedda's boy?
Reasey on January 12, 2009
Thanks alot im in school and i live off of my mans salary, i had planned on using cheddas plan as i had heard about gov. grants. im fresh out of federal prison (5yrs.) so im not as computer savvy as most of my peers so i decided to google chedda… Thanks very much for the info… Question?… would it be perfectly legal if only he would mention in small print somewhere that he is being payed by a third party?
JeffreysTune on January 17, 2009
Excellent work! Bravo on being spot on with this dupe.
As a white male, in my youth I used to get raised hackles about the "free government money" given to minorities, women, and immigrants (I am still a white male, but hopefully containing a little more wisdom about people, places, and politics).
Truth is, perception is all it amounted, my incorrect negative perception. It changed when I tried to "buck the system" or "get my share" and started researching it by putting the stuff in a black business partner's name. However, after research similar to what you have done, I found it was just that, a perception. There were no "grants", no "legs up", etc.
I will say there are quotas I don't concur with in the bid cycles from businesses on government contracts (affirmative action is source of this negative perception, and have become dated to become a political band-aid in my book at best – education and time are the keys to changing peoples incorrect perceptions). However, the point is, it is perception from all communities that "minorities-women-immigrants" can get "free" stuff. Everyone believing this mis-perception is what con-artists and grifters use to take advantage.
As you stated, "if it is too good to be true, then it probably is"
Interesting dynamic and keep up the good posts.
thizzle man on January 26, 2009
A man thanks i almost went for dat chedda bling shit
mike on January 30, 2009
Love the shizzle: "Chedda be bangin!" ROFL
DubMan on March 22, 2009
Or, just hover over his check, and it says "adsense." Hmm, that sounds like a Google advertising check.
Nukirk on March 22, 2009
This article was never meant to be towards people who knows about the majority of the internet gimmicks. This is for people who don’t use the internet to know about these kind of things. The type of people that would use it a few hours a week. The casual browser.
Marley on May 30, 2009
I just got a $15,000 check. CHEDDA GOT ME CHEDDA. PERIOD.
cano on July 14, 2009
good shit…u resolved all my doubts…thanks…
Grant on July 23, 2009
To the guy in the video – you cannot read. Go back to preschool you moron.
Nukirk Digi.tal on September 27, 2009
Whatever you say boss man. With the emphasis on “whatever”
Grant on September 30, 2009
By the way, why do you all think this markting works on black people? Because you black morons spend all your grocery money, college money, every dime you have on some watches and rims. Its called saving you stupid fucks. Stop being stereotypes and think for yourself.
Nukirk Digi.tal on September 30, 2009
First off, thank you for commenting on a now dated topic. I see that you are so angry that I managed to write about a scam that can apply to in any color, race, or agenda not one, but TWICE. You really are very upset about this issue. So upset, that you need to comment on this issue 5 months after the first. I mean, you expose two things:
1) You point out an error that I made in the video, which of course is more important than exposing the scam. You could also point out my spelling errors on this whole post, which I didn't capture until afterwards.
2) You think that this is just about black people when I could have applied this same technique to every other marketing scam I've seen. People came here and point it out.
However, since you are so mad at our people, I would love to see your blog and your solutions to unity a community, which is divided by comments such as yours. I even leave an opportunity to leave you your web site address… twice.
I mean, I did post this to help people who didn't know about the marketing scams. I get letters from people thanking me from making a mistake. Not from “Chedda”, but other ads that uses the similar technique as well. But MY bad… I'm not as brilliant as you.
So, where's your blog? I would love to see this Pulitzer prize winning blog that showcases your ability to unity our people and teach them to think for themselves.
Nukirk Digi.tal on September 30, 2009
First off, thank you for commenting on a now dated topic. I see that you are so angry that I managed to write about a scam that can apply to in any color, race, or agenda not one, but TWICE. You really are very upset about this issue. So upset, that you need to comment on this issue 5 months after the first. I mean, you expose two things:
1) You point out an error that I made in the video, which of course is more important than exposing the scam. You could also point out my spelling errors on this whole post, which I didn't capture until afterwards.
2) You think that this is just about black people when I could have applied this same technique to every other marketing scam I've seen. People came here and point it out.
However, since you are so mad at our people, I would love to see your blog and your solutions to unity a community, which is divided by comments such as yours. I even leave an opportunity to leave you your web site address… twice.
I mean, I did post this to help people who didn't know about the marketing scams. I get letters from people thanking me from making a mistake. Not from “Chedda”, but other ads that uses the similar technique as well. But MY bad… I'm not as brilliant as you.
So, where's your blog? I would love to see this Pulitzer prize winning blog that showcases your ability to unity our people and teach them to think for themselves.
Nukirk Digi.tal on October 1, 2009
First off, thank you for commenting on a now dated topic. I see that you are so angry that I managed to write about a scam that can apply to in any color, race, or agenda not one, but TWICE. You really are very upset about this issue. So upset, that you need to comment on this issue 5 months after the first. I mean, you expose two things:
1) You point out an error that I made in the video, which of course is more important than exposing the scam. You could also point out my spelling errors on this whole post, which I didn't capture until afterwards.
2) You think that this is just about black people when I could have applied this same technique to every other marketing scam I've seen. People came here and point it out.
However, since you are so mad at our people, I would love to see your blog and your solutions to unity a community, which is divided by comments such as yours. I even leave an opportunity to leave you your web site address… twice.
I mean, I did post this to help people who didn't know about the marketing scams. I get letters from people thanking me from making a mistake. Not from “Chedda”, but other ads that uses the similar technique as well. But MY bad… I'm not as brilliant as you.
So, where's your blog? I would love to see this Pulitzer prize winning blog that showcases your ability to unity our people and teach them to think for themselves.